Product Marketing Manager

Olenex – Specialists in Edible Oils

Olenex supplies an extensive portfolio of high-quality edible oils and fats to customers across the globe. Thirteen refineries, located in strategic locations in Europe, produce a range of liquid as well as tropical oils. Producers, food and non-food, can rely on a team of specialists to find a tailor-made ingredient that exactly meets their requirements. In addition to its production, trading and sourcing crude materials maximise the portfolio within the land of edible oils and fats. Being committed to sustainability and honest trade, Olenex supports #SharedResponsibility, finding integral partnerships and building towards a 100% sustainable supply chain.

For our location in the center of Rotterdam, we are looking for a creative Product Marketing Manager!

As a Product Marketing Manager, you will be the link between our products and the market. You will be responsible for developing and executing product marketing strategies that drive growth and strengthen our brand positioning. Working cross-functionally with account management, technical account management, and marketing teams, you will deliver impactful campaigns that support commercial success and align with Olenex’s brand and strategic objectives.

Your goal is to bring Olenex a very strong Product Marketing Strategy - one that delivers results, increases our market visibility, and unlocks new sales opportunities.

Would you like to bring our marketing activities to the next level? Do you enjoy it to not only setting up strategies but also executing them? Are you known within our industry? Are you a strong communicator and do you have a creative mind? Then we are looking for you!

Your responsibilities are

You will build, develop and implement the Olenex Product Marketing Strategy in collaboration with account management, technical account management, and marketing teams. To do this you will take a deep dive into our product portfolio, monitor market trends and analyze consumer behavior. You will ensure that all marketing initiatives consistently reflect on the Olenex’s brand identity and long-term vision.

• You will optimize our product positioning and messaging;

• Develop and execute go-to-market strategies for new product launches and feature enhancements;

• Create, align and manage high-quality product marketing assets, including sales collateral, product videos, presentations and digital content;

• Equip the account management team with effective tools, training and messaging to support product positioning and sales success;

• Own the creative process from concept to delivery for all product marketing materials and digital touchpoints, including marketing material, presentations, and web content;

• Strengthen Olenex’s visibility at industry events, trade fairs, and seminars by providing strategic product marketing input, branded materials, and on-site or remote assistance;

• Coordinate with external partners, including agencies, vendors and design/production partners to ensure timely and effective execution;

• Manage product marketing projects, timelines, budgets, and resources efficiently;

• Present campaign insights and performance reports to leadership and cross-functional teams.

To excel in this role, you already have experience with setting up a product marketing strategy. You are familiar with our industry or a similar industry, like the food industry. You can easily switch between the strategic and the operational part.

• Bachelor’s degree in marketing, Communications, or a related field;

• 5+ years of proven experience in product marketing, brand management, or communications, ideally in our industry or a related industry;

• Proven track record of planning and executing successful product launches and campaigns;

• Familiarity with KPIs and analytics tools to measure campaign effectiveness and product performance;

• Proficiency in digital marketing tools and platforms;

• Strong project management and organizational skills;

• Excellent written and verbal communication skills;

• Ability to work collaboratively across teams and manage multiple stakeholders.

We offer you:

A dynamic and a Rotterdam-based job within an inspiring and dynamic team, having the opportunity to bring your ideas in an open communication environment. We embrace your sense for accountability and stimulate personal development. Besides this we also offer:

• Enthusiastic colleagues from all over the world;

• A competitive salary and multiple development options;

• 13th month salary;

• 30 days of leave per year;

• Pension scheme fully paid by Olenex;

• The possibility to work from home in line with company policy;

• We offer discount on health insurance and fitness.